Aggarwal Eye Care
Three board-certified ophthalmologists, two offices in Metro Detroit, and patients who don't all speak English as a first language. The old Wix site did the basics, but it was thin: five pages, no way to request an appointment online, generic search-result titles, and a page weight driven mostly by the website builder's own code rather than the practice's content.
We rebuilt it from scratch around what patients actually come to do — find the right office, check their insurance, and book — while keeping every old address working so none of the practice's existing Google rankings were lost.
Before & After
Category Breakdown
Digital Reforge 100-point audit: ten categories, each scored out of 10. Grey marker = old site.
Speed & Page Weight
Google Lighthouse 12, home page, mobile profile (simulated mid-range phone), median of 3 runs on the same machine and connection: the old Wix site on 28 September 2026, the new site live on 29 September 2026. Grey marker = old site.
At a Glance
| Before (Wix) | After (Digital Reforge) |
|---|
What We Built
Still Open
- A native-speaker clinical review of the Spanish and Arabic text before it is promoted to those communities.
- Separate Spanish and Arabic pages, so the practice can appear in searches in those languages.
- Professional translation of the privacy policy and terms.
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